Keegan & Donato Consulting is a consulting firm serving litigators and their clients. Our areas of expertise include consumer survey research, marketing analysis, intellectual property, damages analysis, forensic economic analysis, and related disciplines. Our firm designs and executes methodologically sound consumer survey research studies and objective evaluation of existing survey research as well as collaborates on a wide range of marketing and complex commercial litigation issues.
The principals of Keegan & Donato Consulting are Mark Keegan and Anthony Donato. Mr. Keegan and Mr. Donato have 25 years of combined experience conducting consumer research studies in the context of litigation. Together they have designed, executed, and critiqued hundreds of surveys that have been admitted into evidence in federal and state courts, at arbitration, and to the TTAB. Mr. Keegan & Mr. Donato have also collaborated extensively on cases involving marketing, economics, business, and financial issues. Both Mr. Keegan and Mr. Donato have testified and been accepted as experts for litigation.
Keegan & Donato Consulting is a member of ESOMAR, the leading global association for market, social, and opinion research, as well as the International Trademark Association (“INTA”).